Archive for March, 2009

Blogs are the perfect internet marketing tool

Blogs are websites, but not the static, unchanging kind. They have been purposely designed to be easy to change. Their coding is completely hidden to allow anyone to grow their web business without having to know a single thing about how it all works. that makes them an extremely powerful Internet marketing tool.

Busy business owners who have no desire to spend hours on the web can use blogs to keep in touch with current customers and attract new ones to their business in minutes. Posts that feature a specific product or service, comment on current news and how it affects potential buyers, remind people of a scheduled event, or just wish readers a happy holiday don’t have to take hours to write to be effective. In fact, when blogging, a simple, conversational style in a shorter format has proven to be far more effective than long, formal articles.

There’s also plenty of help available if your blog starts doing it’s job so well you need to devote every minute to running your business, not blogging. (Yes, that was a shameless plug).

This blog was set up to show you what I do when I set a blog up for you.  I include several posts that talk about specific features, functions and benefits that make my blog installations extra powerful search engine marketing vehicles as well as the kind of professional storefront you want your visitors to associate with your business.

Once we have your blog set up and you understand how to keep building on the base I’ll provide, you’re not done. Subscribe to my RSS feed to keep getting valuable information on how to turn your new blog into a tireless business generator.

Oh, and did you notice the one thing this – and all my posts are missing?

eBooks and reports

eBooks and reports

Next to articles, few things work as hard to establish your reputation online than your own eBooks and special reports. For many companies, a 10-20 page special report is the ideal giveaway to help build their long term email list. If you pack the report with valuable information, prospective clients are brought that much closer to believing that you understand their problems and can help solve them.

Length is not the only thing determining value, however. The “Sure Shot” example below is “just” a checklist, but it’s one that will be printed out and referred to over and over.

Click on the text link for my first example below to read my newest report and to see how you too could deliver a special report that builds a permission-based mailing list at the same time.

 Sign up for instant access to this
Step-by-Step guide to setting up
your Google Place pages

Mobile Marketing coming soon
Download this sample chapter from
“Cue The Director: 10 Simple Steps to Online Video Success”
Microsoft Word – Sure Shot Checklist

Switch to our mobile site