About

Passed the "spiky" haircut phase and looking more like me again!

“If you don’t like change, you’re going to like irrelevance even less.” – General Eric Shinseki, former U.S. Army Chief of Staff.

As an Inbound Marketing professional with both business-to-business and business-to-consumer experience, I’m here to help you accomplish your goals. I’ve been helping companies reach the right market with the right message to get the results they want for more than 28 years. I’ve spent the last 14 years learning what does, and doesn’t work online.

The way people research, shop and buy both products and services has changed enormously in that time. It’s still changing and next year we’ll have even more new tools and techniques that we can use and old ones we need to put away in order to keep up with potential customers.

But there’s one thing that really has never changed. People don’t like to be “sold to.” They like to “buy from.” That’s the attitude that drives Inbound Marketing. Instead of trying to shout louder than all the other businesses in the marketplace, I’ll help you be where your target customer is likely to look for your kind of products or services. I’ll leave enticing and helpful content for them to discover for themselves as well as clear links that lead them to you. And once they’ve arrived, I’ll help you convert them into loyal clients.

Here’s a little more on my clients and previous projects.

Disclaimer: My middle daughter was horrified when I told her I had stopped “restoring” my haircolor, but said I was “rocking” the short spike look. I’m only grateful it’s finally grown out enough to lay down and promise a less mad-scientist look soon!

FTC Disclaimer: You need to know that I am an affiliate of  some of the programs, tools, web hosting companies, etc. that I recommend to my clients. When someone uses a link I provide and make a purchase, I may make a commission on the sale. It’s one of the ways I am able to keep your costs down.

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