WordPress blogs have almost completely taken over my portfolio because:
- They provide a quick and simple way for you to get your business online and in front of qualified prospects and customers fast
- They are built to make frequent (in some instances daily) updates as easy as typing
- They can be made to look and act like a “traditional” website
Unlike old fashioned websites, you can set one up a blog yourself for free through many web hosts in just a few minutes. This bare-bones instant installation is not complete, however. You must add the functionality you need (through free or paid plugins usually) and adjust the settings to suit your publishing needs. Ongoing maintenance and security can also become an issue. Completing these steps can take hours or days depending on your familiarity with WordPress.
Basic blog installation:
I can handle all the technical aspects of your blog installation including the essential plugins and administrative settings that will get you off to a good start with the search engines and your customers. You just email me all the content you want on your starting pages and posts including images, videos, etc. and I’ll take care of the rest.
Turnkey blog installation:
This is bar far the most popular option among my clients
If you would like me to jumpstart your blog, I’ll take the information you provide in our planning interview and use that to create the first pages (About, Contact, and Terms of Service and Privacy) and posts (usually two) to get you started. I’ll do some basic keyword research and use the results to help ensure that your new online business home will be easily used when found by human and search engine visitors.
I also go beyond “onpage” installation to provide some of the first “offpage” linking and promotion steps that could lead to front page search engine rankings and thousands of daily visitors. Though I will never guarantee you will achieve a certain search engine ranking, using my start-up methods, I can get your site indexed (so potential customers can find you) within days and sometimes even hours without using costly PPC advertising.
Additional customization:
The look and feel of your WordPress blogsite is governed by its “theme.” Sometimes you’ll find the perfect theme for your blog, but the font spacing needs to be tweaked a bit or the colors aren’t quite right. As we talk we may determine you need design customizations (a custom header or color) or functional customizations (to add your audios and videos for example). I can help make your blog uniquely yours.
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