Want your business up and running in one to two weeks instead of two to three months? Need your website to do something special to meet the needs of your market? Want Then you want to consider turnkey blog installation service.
The cost of a premium blog installation – $495 and up
(if additional customizations or features are needed)
Your new blogsite is truly turnkey because it will contain the five essential pages of content every website needs; your home, about, contact us, service/product page and the one page Google looks for first before indexing a new website, your Site Use and Privacy Policy page. Those pages will, of course, be written according to SEO best practices including keyword research and integration of those keywords into your navigation, page architecture and copy.
Plugins are bits of code that provide a specific functionality on your site. I include the most essential of them in my basic blog installations. Every business is different and so are the ways you can and should communicate and interact with your customers online.
If you know you need additional security, eCommerce or podcast or video display capabilities, for example, I will help you identify and incorporate the plugins that provide that functionality in your premium installation. These are the features that can easily add thousands of dollars to the cost of a “custom” website.
For example, if you’re an accountant looking to provide a secure place to communicate with customers, your WordPress installation needs some additional security plugins, etc. that I can easily include. Realtors need the capability to display multiple video tours of their property listings. Again, I can set up the right plugins that will make managing the largest video library easy.
I can also host your blog for you (and will do so for free for the first six months). After this initial period we can transfer your blog out if you desire or I can continue to host it for you for just $9.95 per month. I can also help you select and purchase a domain name if needed.
Promotional details
First, I will use the best SEO practices I have honed over a dozen years online when I create your initial site content. Don’t worry, I will show you the simple ways you can continue to use my “baked-in” approach to SEO every time you write a post in the future. It just takes a minute, but it will bring you a steady stream of free and qualified traffic that grows over time.
Next, I will provide both human and spider visitors several ways to find you using your RSS feeds and creating the first few backlinks to your site. Some of the avenues I will open for you will continue to spread your reach and influence every time you make a change to your blog, driving customers to your site days, weeks, or months after you launch.
What’s covered?
- I will install your blog and theme on the hosting account I will set up for you, or on the WordPress compatible host you designate using the login details you provide.
- I will configure your business email accounts, set up your ftp account and configure your WordPress database on your domain host.
- I will direct your nameservers to point to your new blog/site at the registrar you have chosen using the login information you provide.
- I will install and configure the plugins (usually 6-12) that turn your blog into a functioning online business that’s easy for you to maintain, easy for your visitors to find and use and even easier for the search engines to find and rank.
- I will create the RSS feed(s) that make it easy for your visitors to keep up with what’s new on your blog. In a premium installation, I will also register it with with Feedburner and many other directories to spread your influence wider.
- I will install and configure the plug ins that will ping the search engines and directories to visit and index your site each time you post (but not when you edit – so you’ll never be penalized for spamming the spiders).
- I will install the leading contact form and comments configurations that open the conversation between you and your customers while shutting out the comment spammers.
- For this premium installation, I will tweak your basic installation, amplifying many basic plugins. For example, instead of pining one service each time you post to your blog, you will now ping 30 of the top services.
- I will assist you in identifying the top keyword phrases that you are most likely to rank well for in the search engines and tweak your basic installation to use those terms as onpage defaults. These are the same terms I will use for your initial off-page linking below.
- I will not just create the RSS feed(s) that make it easy for your visitors to keep up with what’s new on your blog. In a premium installation, I will also register it with with Feedburner, Feedage and many other directories to spread your influence wider. Syndicating your content around the web is a great way to bring visitors back to your site.
- I will bookmark your first posts by hand with several leading social sites and directories to increase your chances of being indexed faster (sometimes within hours) and get you started with high quality backlinks to help you rank well in the search engines.
- I will submit your blog to the leading blog catalog sites and include required code on your site for additional backlinks
- I will install and configure additional plugins that are also considered fairly standard, but not universally beneficial for things such as directory logins, email newsletter sign up widgets, ad-rotator widgets, etc. You will bear any cost to obtain these programs and plugins.
- Of course, you’ll get all the log-in details for all the accounts I’ll create on your behalf including your domain registration, main hosting panel, WordPress.com (for spam blocking and stats), general email, feedburner (for RSS), and FTP details, etc.
Need more theme customization or eCommerce functionality?
Some WordPress “themes” (as designs are called) can be heavily customized while others can’t. The type of customization needed may also be more suitable for one sort of design than another. If it’s especially important that your blog follow a certain color scheme, or if you want a different header image or your logo image used, please email me before you place your order. I can probably save you hours or days of hunting to find something suitable.
Costs for customizing your theme will vary depending on the work needed. Typically, creating a custom header can be done for $30-50 and includes one round of review and revision.
I can also help you build your online sales catalog, membership site, client upload area, and so on. These would be considered one time projects which would need to be quoted separately.
I strongly recommend the use of a premium WordPress theme for all of my clients. It has many SEO capabilities built in and is easily customizable and expandable …even without my help. Ask me which it is.
